But how does one go about creating a web design brief? After all, it's doubtful you've ever been required to perform one. Here are the top six items to include in your Denver web design brief.
1. Who Are You?
The first thing you'll want to add is some background information on your company. The designer will want to understand what your firm does, what your organization's aims are, and what its ethos is. This will provide them with a clear image of how you want your firm to be represented on the internet. You should also include some information about your intended audience. This will make developing the general appearance and concept of the site much easier.
2. The Goals
Following that, you must establish some specific goals for this new website. Are you requesting that an outdated website be redesigned? Do you want something made from the ground up? Do you know exactly what you want to achieve with your new website? You could be looking for something highly user-friendly and minimalistic to increase your sales. Perhaps you want something showy to show off your work portfolio. Inform your web designer about your aims and ambitions.
3. Timetable
Be open and honest with your web developer about when you want this project to be done. If you don't tell them it's urgent, don't be shocked if it doesn't get done on time. If you're expecting a lot done in a short period, you may need some wiggle room in your schedule. Your specialist will be able to advise you on reasonable timeframes.
4. Budget
It might be a sensitive issue, but it's one you should bring up. Tell your web designer how much money you have to spend on your new website. Also, explain to them what you hope to gain out of the budget. Remember that good site design isn't cheap, so you get what you pay for.
5. The Design
This is an important component to include in your brief! You may have a clear vision in your head of how you want your website to appear. Alternatively, you may have a few essential concepts that you wish to be transformed into something original. There are no right or wrong answers when it comes to style and general site design. Most skilled designers will be able to duplicate whatever you desire.
6. The Capability
Finally, give any details about how you want your website to work. Do you want a mobile-friendly one-page scrolling site? Maybe you want a lot of menus with parts and sub-sections. Are there going to be splash pages and flash images? Inform your web developer of your expectations for the user experience.
These are the six essential components of a great web design. Not all firms will expect you to offer them an in-depth brief, but the majority will ask questions based on the information provided above. Prepare ahead of time to ensure you obtain the website of your dreams!
